HUF X WOODSTOCK LOOKBOOK

HUF proudly partners with Woodstock Music Festival on a collaborative apparel collection celebrating the 50th anniversary of Woodstock’s legendary summer 1969 festival.

Drawing upon Woodstock’s historic archive, HUF puts the DBC spin on iconic visuals, slogans, and festival ephemera across a range of jackets, fleece, tees, hats, socks, and bags that pay tribute to the revolutionary counter-culture movement.

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INTRODUCING THE DYLAN DRIVER // 4TH EDITION

As part of its continued dedication to celebrating the life, legacy and memory of Dylan Rieder, HUF is honored to announce the release of the 4th edition of the Dylan Driver shoe.⠀

This special release, in celebration of Dylan’s 31st birthday on May 26, has been updated with a full grain metallic leather upper and is limited to 150 pairs worldwide.⠀


The Dylan Driver will release exclusively at HUF flagship and online stores on:⠀

May 26 – HUF Los Angeles, HUF NYC, HUF Japan
May 28 – www.hufworldwide.com

A portion of all proceeds will be donated to the Rieder family.


Join us this Friday, May 24th at 1700 Naud for the Dylan Forever photo show. Featuring photos by Atiba Jefferson, Ryan Allan, John Bradford, Jonathan Mehring, Andrew Peters, Chris Searl, Brian Kelley, and Mark Oblow. 

All photos will be auctioned off with proceeds going to City Of Hope

RSVP at: https://www.1700naud.com/rsvp

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HUF X FELT // NOW AVAILABLE

“Life Isn’t So Bad.” HUF proudly partners with New York City-based streetwear brand FELT (For Every Living Thing) on a collaborative collection celebrating NYC’s renowned neighborhood staple, the corner bodega.


HUF x Felt is now available at HUF Stores and online.

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HUF X POPEYE // NOW AVAILABLE

This spring, HUF proudly partners with Popeye and friends on a knockout collaboration of apparel and accessories commemorating the comic strip’s 90th anniversary.

Putting the HUF spin on original illustrations, the capsule pays homage to the cartoon’s iconic cast of characters with cameos by the spinach-fueled ‘Sailor Man’ himself, his flirtatious and beloved girlfriend, Olive Oyl, and the notoriously hamburger-obsessed moocher, Wimpy.

The HUF x Popeye Collection is now available in stores and online at bit.ly/HUFxPopeye 

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HUF X ERIC HAZE // NYC MURAL

To coincide with HUF’s most recent NYC-inspired Spring 2019 collection, the apparel and footwear brand has teamed up with renowned graffiti-artist Eric Haze on a mural installation in the city.

On the side East Side Community High School’s building and adjacent to the ‘12th and A’ skate spot in the East Village, the 20 x 25 foot mural features Haze’s signature stars and arrows pattern with an added HUF twist. A longtime friend of the brand and OG New Yorker, Haze was the perfect artist for HUF to partner with to celebrate it’s first collection of the new year.

The hand-painted mural will be up for the entirely of 2019 and was done in partnership with Stoked, a non-profit organization that brings skateboarding to middle and high schools in New York, Chicago and Los Angeles.

HUF’s Spring 19 collection is set to release February 14that HUF’s Flagship stores, HUF online, and finer retailers worldwide.

 

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THE DOLORES COLLECTION

Dolores Collection

This Fall, HUF is pleased to announce the launch of its Dolores Collection, a new apparel capsule of women’s clothing. Named after Dolores Park in San Francisco, the dynamic collection is a nod to the brand’s roots where the first-ever HUF Boutique carried men’s and women’s garments, skate goods and collectible sneakers.

Integrating seamlessly with the clean and classic aesthetics upon which the brand is built, the Dolores line translates staple pieces from HUF’s Tokyo-inspired Fall 2018 Collection into comfortable, contemporary women’s clothing silhouettes.

The Dolores collection is available exclusively at HUF flagship stores HUF Los Angeles, HUF NYC, and HUF Japan.

HUF Dolores Women's Clothing Collection

HUF Dolores Women's Clothing Collection

HUF Dolores Women's Clothing Collection

HUF Dolores Women's Clothing Collection

HUF Dolores Women's Clothing Collection

HUF Dolores Women's Clothing CollectionHUF Dolores Women's Clothing Collection

HUF Dolores Women's Clothing Collection

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HUF X STORY X PEANUTS GLOBAL ARTIST COLLECTIVE

HUF x PEANUTS x STORY DECKS

Coming off the heels of the HUF x Peanuts drop and in conjunction with the New York concept store STORY and the Peanuts Global Artist Collective, HUF presents a series of limited-edition skate decks featuring artwork by Charles Schultz that has been reinterpreted by seven select Peanuts Collective artists.

The artists – AVAFFriendsWithYouKenny Scharf, André Saraiva, Nina Chanel AbneyRob Pruitt, and Tomokazu Matsuyama – offer their own creative take on Schultz’s iconic art and characters, giving each deck an original and contemporary twist on the Peanuts gang. 

 

 

AVAF works in a vast array of media, including painting, drawing, installations, video, sculpture, neons, wallpaper, decals, and often confronts gender, politics, and embedded cultural codes through pop imagery and neon colors. The duo brings a passionate collaborative spirit to every aspect of their work—from conceiving projects in tandem, to employing an extensive range of references and materials, to executing large-scale installations with expert, animated, diversely talented teams.

 

 

FriendsWithYou is the fine art collaborative of Samuel Borkson and Arturo Sandoval III, working collectively since 2002 with the sole purpose of spreading the positive message of Magic Luck, and Friendship™. Known for immersive installations and interactive artworks, FriendsWithYou invites viewers of their work to reconnect with and reinterpret their lives through communal experiences.

 

 

Kenny Scharf is an American painter and installation artist, born in 1958 and currently living and working in Los Angeles. He is associated with the Lowbrow movement, and best known for his visually dynamic work inspired by comic books and pop culture.

 

 

Graffiti was the first way André Saraiva made his mark on the world. He was born in Sweden, and grew up on the outskirts of Paris tagging his name on the neighborhood’s walls as an urgent declaration of his existence. His works have been shown in museums and contemporary art galleries around the world, with a monumental wall of tiles installed in Lisbon in 2016.

 

 

Combining representation and abstraction, Nina Chanel Abney’s paintings capture the frenetic pace of contemporary culture. Broaching subjects as diverse as race, celebrity, religion, politics, sex, and art history, her works eschew linear storytelling in lieu of disjointed narratives.

 

 

Rob Pruitt is an American post-conceptual artist born in 1964 in Washington, D.C. Working primarily in painting, installation, and sculpture, he does not have a single style or medium. He considers his work to be intensely personal and biographical. He is perhaps best known for his ongoing series of Pandas as well as Gradient Paintings.

 

Tomokazu Matsuyama was born in Japan in 1976 and currently lives and works in Brooklyn, NY. Matsuyama’s work responds to his own bi-cultural experience of growing up between Japan and America by bringing together aspects of both Eastern and Western aesthetic systems.

These limited decks are available now only at STORY, HUF Flagship stores and hufworldwide.com.

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HUF DBC FOOTBALL CLUB COLLECTION

HUF DBC Football Club Collection

HUF DBC Football Club Collection

The HUF Dirtbag Crew kicks things off this Summer with the DBC Football Club collection, celebrating the 2018 Summer world soccer games. Our team of HUF hooligans take their antics to the field for a game of football done the DBC way.

Inspired by traditional league uniforms, the DBC Football Club capsule puts a HUF spin on iconic national soccer team colorways, club crests, and referee stripes.

HUF DBC FOOTBALL CLUB
Left to right: Justin Drysen, Jake Anderson, Hanni El Khatib, Remio and Dan Plunkett
HUF DBC FOOTBALL CLUB
DBC FC Galaxy Shoe
HUF DBC FOOTBALL CLUB
Hanni El Khatib & Remio
HUF DBC FOOTBALL CLUB
Keith Hufnagel

Now available here.

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